5 Tips on How to Use Slack to Grow Your Business

how to use slack

Slack is an extremely popular instant chat messenger for teams. Overall, there are over 4 million users worldwide. However, you can take advantage of its features in different ways as well, not just chatting and communicating.

Are you curious about how to use Slack for business gains? That’s what you’ll be able to learn in the following lines.

You’ll find five tips which will make you happy because you chose Slack and will give you a comprehensive insight into using it to your advantage. Let’s get started.

#1 How to Use Slack as a Content Tracking Channel

how to use slack

Are you a content driven business owner? This Slack integration might be the best thing you’ve learned in a while.

Priceonomics Content Tracker is what you’ll need to get the integration up and running. But once it’s done, it will connect with your Google Analytics account, pull up relevant and useful data and feed it to you in real time on a dedicated Slack channel you create.

You can learn where your website is being featured if your content has been shared on Twitter or any milestone numbers of shares or views on your blog posts.

#2 Use It as a Product Sales Channel

Have you heard about Zapier? It’s a utility which lets you connect almost any app with another app and transfer data between them, when a specific event happens: a sale, a new email subscriber, a download of your eBook.

Curious about how to use Slack in conjunction with Zapier? Just go ahead and integrate the two. Then, you will need to create a new Slack channel where you can get a full overview of all the sales which have been made across all your eCommerce channels.

It will save you a lot of time since you will no longer need to log in and out of different accounts to get the same info.

#3 Spy on Your Competition with IFTTT

how to use slack

IFTTT (If This, Then, That) is a tool you should use to automate your business processes. The tool works based on specific triggers. However, if you’re curious about how to use Slack with this trigger tool to spy on your competition, we got you covered.

Create your IFTTT account and integrate it with your Slack channel of choice. The entire process takes just a few seconds and everything is user-friendly.

Then, head on to this page, paste the RSS feed you wish to spy on and enable it.

It’s done. Whenever your competition publishes something, you will get notified on your Slack channel of choice.

#4 How to Use Slack to Track Your Site’s Status

All businesses should use a website monitoring service like Updown.io. It tracks your website’s status every 30 seconds.

When your website is down, it means your customers can’t make purchases, which means your business loses money. Integrating the service mentioned above with your dedicated Slack channel, you’ll get noticed every time your website is inaccessible to clients. This way, you will be able to fix the problem ASAP.

In case your website has long down times and your hosting firm can’t seem to get it up and running fast, you could consider switching to a professional provider.

#5 Create a Support Channel for Your Customers


how to use slack

To do this, you will need to use a helpdesk software like HelpScout. It’s a nifty app which enables teams to conduct organized customer service management for a business.

Integrating it with Slack lets you easily manage customer inquiries through email. Additionally, you could also use it to make the onboarding process easier for any of your new customer support employees. They will be able to see the types of inquiries and how your team deals with each of them.

At LEAP Managed IT we take a keen interest in everything technology. We’re focused on making IT work for your business, not against you.

Our wide array of professional IT services is also a great way of growing your business in a healthy way. Feel free to get in touch with us if you’d like to learn more.

Patrycja Thomas

Author: Patrycja Thomas

Fortune 500 sales and marketing veteran dedicated to helping small businesses change the world with technology.